I took on this voluntary role after graduating to put to use my years of LGBT activism combined with my knowledge of the press.
Whilst the National Student Pride press officer we received coverage from the BBC, ITV, London Live, The Telegraph, Guardian, Independent, The Mirror, Closer and The Express – amongst many others.
I built a strong relationship with Student Pride’s media sponsors Attitude Magazine, Gay Star News, Diva, Planet London and Gaydar. Alongside this I cultivated links with many blogging and pink media websites in order to offer them exclusives and grow their content.
Over 60 members of the press attended the event, which set the news agenda for that day as the event exclusively broke two stories, including a brand new EastEnders Storyline and a Liberal Democrat Policy announcement.
Personally I wrote for many of the outlets on top of writing regular releases. Highlights include a 1,700 word feature commissioned by Attitude Magazine, a 5 Minute audio feature for news service audioBoom, copy for the LGBT History Month insert for the Telegraph and appearing on London Live.
Appearing on London Live to discuss #VotePride campaign:
Short documentary feature I produced for audioBoom’s news service:
On the day we achieved such a high reach of media coverage due to having a team recording audio clips, taking high quality photos, shooting video and instantly uploading them into a public cloud drive that we were able to offer as embeddable content within our press releases. I co-ordinated this, the radio output, a live blog, a team of social media volunteers and a press team acting as overall editor for all media that came out on the day. This was successful with weeks of planning and carefully curating a team of over 40 media volunteers who were able to deliver some incredible content.